Rich Roberts Profile
Rich has over 20 years of experience in planning, building and managing cutting-edge integrated marketing programs for some of the smartest companies in the world. His career balances senior agency roles and senior client-side roles. On the agency side, while at BusinessOnline and Grey Interactive he worked with world-class brands including HP, NetApp, Intuit, Dell, Honeywell, and Sybase. On the client side, he has been a CMO or VP Marketing for big online brands such as CNET and ZipRealty and for start-ups like Zing, Callwave and SendMe Mobile. This gives him the unique ability to deeply understand his clients’ needs and to ensure that the agency delivers on meeting these needs.
Rich earned his BA in Economics at Emory University and an MBA from the School of Management at Yale University. Outside of BusinessOnline, Rich enjoys spending time with wife and two young kids. He also tries to find time for CrossFit, tennis, biking and playing the drums loudly – See more at: http://www.businessol.com/about/executive-team/#sthash.77hffOsm.dpuf