• Digital Transformation •
Paying attention to industry interests are a big payoff!
with Craig Coffey, Communications Manager at Lincoln Electric
Welding might not be a hot button issue, but as Lincoln Electric’s Communications Manager Craig Coffey says, there’s definitely interest out there. With whole TV programs and channels dedicated to this industry and other industrial manufacturing processes, it’s important to pay attention to engagement and customer loyalty. The ‘rising tide lifts all boats’ approach, says Thad Kahlow, CEO of BusinessOnline, lifts market share for everyone, including your business.
- Craig Coffey – Communications Manager, Lincoln Electric
- Thad Kahlow – CEO, BusinessOnline (host)
Additional Video Highlights from Craig Coffey:
Watch the Full Interview:
Industrial Manufacturing and the Growth of Digital Marketing
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