• Strategic Planning •
Customer satisfaction: Put your metrics where your mouth is
with Matt Preschern, Global Chief Marketing Officer at HCL Technologies
When it comes to customer satisfaction, measuring your performance proves if you live up to your promises. Matt Preschern, Global Chief CMO of HCL Technologies, explains how the company’s customer experience loyalty effort proves they don’t make empty promises.
- Matt Preschern – Global Chief Marketing Officer, HCL Technologies
- Thad Kahlow – CEO, BusinessOnline (host)
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