B2B Leader Series

•  Social Media & Content Marketing  •

Where there’s disruption, there’s opportunity

with Russ Glass, Head of Products at LinkedIn Marketing Solutions

Disruptors in digital abound. But Russ Glass, Head of Products with LinkedIn Marketing Solutions, highlights three big disruptors – and endless possibilities they create – in digital marketing today.

Watch Russ’s Full Interview (Top to Bottom Funnel Marketing Approaches)

  • Russ Glass – Head of Products, LinkedIn Marketing Solutions
  • Thad Kahlow – CEO, BusinessOnline (host)

Additional Video Highlights from Russ Glass:

Rus-Glass-game-changing-content-marketing

Game-changing content marketing
(2:33)

Russ-Glass-feed-the-funnel-effective-marketing-top-to-bottom

Feed the Funnel: effective marketing top to bottom
(2:09)

Russ-Glass-demand-generation-ditch-the-clicks

Demand Generation: Ditch the clicks, measure THIS instead
(2:19)

Russ-Glass-face-your-iot-fears-more-data-just-means

Face your IOT fears. More data just means more focus on this…
(2:51)

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BMA15
BMA National Conference
Chicago, IL. May 27-29, 2015