• Strategic Planning •
What keeps this CMO up at night?
with Matt Preschern, Global Chief Marketing Officer at HCL Technologies
Matt Preschern, Global Chief CMO of $6 billion global IT giant HCL Technologies, opens up about the challenges and opportunities that have him tossing and turning in bed, including the Internet of Things and other digital marketing boogeymen.
Watch Matt’s Full Interview (Embracing Change in B2B Digital Marketing and the Internet of Things)
- Matt Preschern – Global Chief Marketing Officer, HCL Technologies
- Thad Kahlow – CEO, BusinessOnline (host)
Additional Video Highlights from Matt Preschern:
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