• Strategic Planning •
Where the Wild (Internet of) Things Are
with Matt Preschern, Global Chief Marketing Officer at HCL Technologies
What’s haunting every marketer today is how to tame the IoT beast as it grows from merely a product or device to an entire ecosystem. With an army of 20,000 engineers, HCL Technologies know a thing or two (or 20,000) about it. Here, Matt Preschern, Global Chief CMO for this IT services giant, explains how they’re helping customers face this wild Internet of Things.
- Matt Preschern – Global Chief Marketing Officer, HCL Technologies
- Thad Kahlow – CEO, BusinessOnline (host)
Additional Video Highlights from Matt Preschern:
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